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Sophie Sophistication
The Hero
COURAGE · POWER · DETERMINED · AMBITIOUS
COLOUR PALETTE
FONTS
Strong, bold, and impactful fonts like "Roboto Condensed" or "Oswald". These fonts convey power, determination, and leadership.
Roboto Condensed
Oswald
BRAND VALUES
The Hero archetype values courage, strength, and determination. Brands associated with this archetype inspire individuals to overcome obstacles, achieve greatness, and make a positive impact on the world.
CHARACTERISTICS
Hero brands are brave, resilient, and inspiring. They empower their audience to face challenges head-on and strive for excellence. Their messaging is motivational, bold, and action-oriented.
SHORTCOMINGS
Hero brands may sometimes come across as overly competitive or aggressive. They may struggle with vulnerability or admitting failure, leading to unrealistic expectations.
BRAND INFO
Examples include Nike, Red Bull, and the Red Cross. These brands embody the spirit of heroism, encouraging individuals to push their limits and make a difference in the world.
Suggested Brand Kit When Working With Us
We suggest using the Sophie Sophistication Brand Kit with this colour palette If you are working with us in one of our Template based offers. This colour palette is the main colour palette for Sophie Sophistication. Our professional and sophisticated kit with touches of gold patterns.
Sophie Sophistication
