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What You’d Need for Your Website Branding Strategy
Website Branding One of the most important things when planning your website design project is making sure you have a well thought out branding strategy. This includes your branding assets such as the logo, typography, colour palette and the look, feel and positioning of your brand. However, website branding is so much more than just your assets. Company branding strategy is a much wider concept than just choosing the typography and colour palette for your website. You need to know how you want your clients to feel when they visit your website. Emotions play a much bigger role in buying...
The Ultimate Guide to Website Design Planning
The perfect resource for photographers, designers and other creatives to do a website makeover for their website with a blueprint in hand. The Ultimate Guide to Website Design is full of ideas, insights and strategies for creatives who want to plan and design a website design or to do a website re-design. This guide will help you to prepare everything needed for hand over to your Website developer, or it will give you a good framework to start the project yourself. Creating a new website can be a huge undertaking, and for some people, this becomes really overwhelming, but with...
How we improved a photography Studio’s SEO by redesigning their website.
Case Study: Kaimara Studio Kaimara Studio is a multimedia production company, specialising in photography and videography. Their main focus is on Corporate Videography and Photography, but they also do Wedding Photography and Videography. They are leaders in their field in South Africa and have won multiple awards for the quality if their work. Why did we start this project? The previous Kaimara website was built using Squarespace and although it got the job done, when it came to converting they were frustrated with their visibility on Google specifically but on all Search Engines in general. It was also time...
New Ways of Working With Clients – WORDCAMP JOHANNESBURG 2018 LIGHTNING TALK
Here are my slides and notes for the lightning talk I did at WordCamp Johannesburg 2018 Please find the slides below: My Speaker Notes Below: (Might not always make a lot of sense but added for extra reference) If you’ve been building websites for clients for a while, you’ve probably reached a point where you have turned away clients who can’t afford you. It’s actually a great position to be in. It means you’ve come to the realization what your time is worth and you’re not willing to sacrifice that worth for clients with low budgets. But if you're...
I know how she (or he) does it – WORDCAMP CAPE TOWN 2018 TALK
I did a talk on Time management/Time hacking and Productivity last week at WordCamp Cape Town Please find the slides below: My Speaker Notes Below: (Might not always make a lot of sense but added for extra reference) How many of you find life to be so busy that you feel that there's no time for things like exercise or hobbies or even sometimes family or a business on the side? How many would like to have a few ideas or hacks to have it all? I'm definitely not claiming to have all the secrets but I do know...